170 Australian Stores To Begin Accepting Payment in Cryptocurrencies

Key Insights:

• Australian store chain On The Run (OTR) to begin accepting payments in cryptocurrencies.
• The service will be enabled in partnership with Crypto.com.
• Crypto.com has been noticing an increased interest from investors and companies alike.

Crypto.com’s presence across the crypto space is well known. The company has been making significant moves in terms of partnerships and agreements to further crypto adoption.

Now, it can do so with every other Australian citizen through the most recent deal.

Crypto Comes to Australia, Conveniently.

About 170 stores run by the service station giant On The Run (OTR) will begin accepting cryptocurrencies for payments sometime in July this year.

This service will be extended to all its stores, including C Coffee cafes, Subway stores, Wok in a Box, etc.

In order to facilitate the payment processes, On The Run has partnered with Crypto.com using its Pay Merchant service. 

The 38-year-old company has a presence across 160 locations throughout South Australia and Victoria.

This will allow over 9.3 million people currently residing in these zones to make payments in cryptocurrencies and, at the same time, enable crypto adoption to expand significantly.

Individuals can pay in crypto using the Crypto.com app, which will run through Datamesh, a payment service provider.

Commenting on the same, Yasser Shahin, the Executive Chairman of Peregrines, On The Run’s parent company, stated,

“The growth and mainstream acceptance of cryptocurrency adoption in Australia and the rest of the world has been phenomenal, and has offered us a clear opportunity to tap into the momentum of this fast-growing space for the benefit of our customers.”

Crypto.com Around the World

The company is making sure it is visible and accessible to everyone everywhere, and one of the most effective tools in doing so has been partnerships.

In fact, this will be Crypto.com’s second Australian partnership, as reported by FXEmpire, the cryptocurrency exchange signed a five-year deal with the Australian Football League.

Acting as the official cryptocurrency exchange and trading platform for AFL and AFLW, the company banked on the opportunity at the right time.

However, the most significant partnership it has ever had was its deal with the Federation Internationale de Football Association (FIFA) to become the Official Sponsor of the FIFA World Cup Qatar 2022.

The deal would expose Crypto.com to billions of people worldwide, furthering the acceptance of Cronos (CRO).

Plus, the recent broader market recovery has already been a helpful tool in the same as CRO has shot up by over 26.6% over the last few weeks.

Although it’s been in consolidation for the previous ten days, trading at $0.4772, it has the potential of rising further on the back of its external developments.