As 2024 draws to a close, Wall Street reflects on another year of impressive gains. The S&P 500 has risen approximately 25%, while the Nasdaq Composite surged around 31%, mirroring the market’s strong performance in 2023. Investors who maintained diversified portfolios have seen substantial returns, with major indices reaching new highs. However, after two consecutive years of exceptional growth, market participants are questioning whether this bull run can sustain itself in 2025 or if a slowdown is imminent.
Despite inflation concerns and rising interest rates, the U.S. economy demonstrated remarkable resilience in 2024. GDP is expected to close the year at 2.8%, driven by steady consumer spending and robust job growth. The unemployment rate has held firm at 4.2%, while inflation has eased significantly from its 2022 peak of over 9%, now sitting at 2.7%. Retail activity, travel, and dining remained strong throughout the year, bolstering economic expansion.
A defining theme of 2024 was the surge in artificial intelligence (AI) investment. Companies poured billions into AI infrastructure, semiconductor technology, and data centers. Nvidia (NVDA) stood at the forefront of this revolution, leading the market rally and becoming emblematic of Wall Street’s AI enthusiasm. Microsoft (MSFT) and Alphabet (GOOGL) also played crucial roles, leveraging AI to expand their cloud computing and enterprise services. However, as the year progressed, tech valuations began to show signs of overheating, with some leading stocks experiencing pullbacks from their November highs.
Economists project that the U.S. economy will maintain momentum into 2025, albeit at a more moderate pace. GDP is expected to grow by 2.5%, reflecting steady but slower expansion. Inflation is anticipated to stabilize at 2.4%, slightly above the Federal Reserve’s 2% target but manageable within the broader economic context.
The Federal Reserve’s monetary policy will be pivotal in shaping market performance. While markets anticipate two 25-basis-point rate cuts in 2025, Fed officials have signaled a more cautious approach, wary of reigniting inflation. This “higher for longer” stance could limit the upside for high-valuation stocks, particularly in rate-sensitive sectors.
Financial institutions such as JPMorgan Chase (JPM) and Goldman Sachs (GS) are well-positioned to capitalize on this environment. Higher rates generally boost bank profitability through increased net interest margins, while continued economic strength should drive loan growth and investment banking activity.
The outlook for the S&P 500 in 2025 reflects cautious optimism. Analysts forecast the index to climb to between 6,400 and 6,800, representing potential gains of 7% to 14% from current levels. However, some strategists warn that after two consecutive years of 20%+ returns, the likelihood of similar performance in 2025 is lower. Historically, when the S&P 500 posts back-to-back 20% gains, the following year averages a 7% return, with a 67% probability of positive performance.
The key driver of continued S&P 500 growth will be corporate earnings, which are expected to rise by 15% in 2025, up from an estimated 9.5% growth in 2024. Tech earnings, in particular, are forecast to grow at a faster pace of around 20%, reflecting the sector’s dominant role in market expansion.
Technology will continue to dominate headlines in 2025, with AI-related investments projected to grow further. Nvidia remains a strong player, but investors may exercise caution given the sector’s lofty valuations. Analysts forecast the tech sector’s earnings to grow by 20%, outpacing the broader market’s estimated 12% increase.
Healthcare is positioned for a potential rebound. In 2024, the sector lagged behind, posting just a 3% gain. However, historical data suggests that biotech stocks often outperform the broader market following the first rate cut in a Fed easing cycle. Eli Lilly (LLY) and Amgen (AMGN) stand out as top candidates for growth, with Eli Lilly benefiting from blockbuster weight-loss drugs and Amgen offering defensive stability.
Industrials and energy are also set to benefit from continued infrastructure investment and reshoring efforts. General Electric (GE) is capitalizing on renewed demand in aviation and renewable energy, while ExxonMobil (XOM) and NextEra Energy (NEE) remain attractive options in the energy space. Exxon’s consistent dividend payouts and NextEra’s leadership in renewables provide investors with both stability and growth potential.
President Trump’s return to the White House adds a layer of both opportunity and uncertainty for markets. Pro-business policies, including tax cuts and deregulation, are expected to fuel further capital investment, benefiting sectors like financials, energy, and industrials. However, Trump’s proposed 25% tariffs on Canadian and Mexican goods, along with a 10% charge on Chinese imports, introduce risks that could dampen growth and weigh on multinational corporations.
Analysts remain divided on how much weight to place on these policies. Some see tariffs as a negotiating tactic, while others warn of potential disruptions to global supply chains. Regardless, most agree that fiscal stimulus and infrastructure spending could provide a counterbalance, driving continued expansion.
Small-cap stocks remain a point of concern heading into 2025. Over 40% of Russell 2000 constituents are currently unprofitable, nearing the highest levels since 1995. Additionally, small caps carry significantly more floating-rate debt (55%) compared to large caps (24%), making them particularly vulnerable to high-interest rates.
While small caps could rally if rate cuts materialize, the risk of underperformance remains if the Fed delays or reduces the magnitude of those cuts.
As investors enter 2025, diversification and risk management will be essential. While the economic backdrop remains favorable, market valuations are elevated, and potential headwinds cannot be ignored. The S&P 500, projected to rise to between 6,400 and 6,800, reflects cautious optimism but underscores the need for a balanced portfolio. Allocating to defensive sectors like healthcare, maintaining exposure to AI and technology leaders, and balancing stock portfolios with bonds can provide resilience as the market navigates slower growth and potential volatility.
Ultimately, while the rally may continue, 2025 is likely to bring increased volatility and a more selective market environment, making prudent asset allocation crucial for sustained returns in the S&P 500 and broader market.
More Information in our Economic Calendar.
James is a Florida-based technical analyst, market researcher, educator and trader with 35+ years of experience. He is an expert in the area of patterns, price and time analysis as it applies to futures, Forex, and stocks.