NIO is a pioneer in China's EV market. NIO's unique selling proposition is to provide EVs at competitive pricing. Importantly, NIO does not really manufacture its own cars. It contracts state-owned JAC Motors, headquartered in eastern China's Anhui province, to make vehicles. In turn, JAC charges fee for every car. In fact, NIO does not have a dealership network and instead sells its vehicles through apps and a network of swanky NIO Houses, located in some of the most expensive areas of China's largest cities.
Info & Links
CEO
Bin Li
Headquarters
BUILDING 19, NO. 1355, CAOBAO ROAD,MINHANG DISTRICT SHANGHAI, F4 200233, CHINA
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